> ... because they believe there is an advantage in doing so
That is one possible explanation, but I think it is really simpler than that: People like to talk about themselves, and they like to find out what other people are doing and talk about that too.
Comments
> ... because they believe there is an advantage in doing so
That is one possible explanation, but I think it is really simpler than that: People like to talk about themselves, and they like to find out what other people are doing and talk about that too.
benefit is probably a better term than advantage. Then your case would be included.