At the end of the day it boils down to consistently making content and publishing it in multiple channels. Read Content Machine by Dan North and Authority by Nathan Barry. Both books give you really good insight into how to make "sticky" content. You will need to write articles on Medium.com and answer Quora.com questions - each piece should reference each other creating a web that drives traffic back to your central brand website.
Look at the Garry Vaynerchuck course on Udemy, he describes how to use the various social media channels to build a personal brand. My website has been tracking how well his course has been performing http://www.coursenut.com/courses/udemy-building-a-personal-b...
Finally host your own landing page, stick Google analytics on it, and track how your visitors behave with Inspectlet.com and experiment with A/B tests (split tests).
If you want to learn how to do this on AWS check out my course and I'll throw in a coupon and save 70% https://www.udemy.com/go-landing-pages/?couponCode=HACKERNEW...
I think his strategy can work, but the catch is you need some charisma and to persevere over a number of years, which are both harder than they look. Therefore take a hard look at yourself beforehand.
Comments
At the end of the day it boils down to consistently making content and publishing it in multiple channels. Read Content Machine by Dan North and Authority by Nathan Barry. Both books give you really good insight into how to make "sticky" content. You will need to write articles on Medium.com and answer Quora.com questions - each piece should reference each other creating a web that drives traffic back to your central brand website. Look at the Garry Vaynerchuck course on Udemy, he describes how to use the various social media channels to build a personal brand. My website has been tracking how well his course has been performing http://www.coursenut.com/courses/udemy-building-a-personal-b...
Finally host your own landing page, stick Google analytics on it, and track how your visitors behave with Inspectlet.com and experiment with A/B tests (split tests). If you want to learn how to do this on AWS check out my course and I'll throw in a coupon and save 70% https://www.udemy.com/go-landing-pages/?couponCode=HACKERNEW...
Many thanks and good luck!
Is that course actually useful? Watching a lot of Gary V's vlogs and ask shows makes it seem like he only puts that out for people who are clueless.
Is it Social Media for Dummies or is it actual discussion of strategies?
Super relevant question at that point. I am highly skeptical on Gary Vs stuff as well.
I think his strategy can work, but the catch is you need some charisma and to persevere over a number of years, which are both harder than they look. Therefore take a hard look at yourself beforehand.