I thought that had more to do with the fact that if something goes horribly wrong no one will fault you for going with the market leader - where as if you took a risk on something unproven you may have also risked your job.
Yes, and the reason none will fault you is because the perception I spoke of, which is molded by marketing campaigns like we're seeing here. So I was talking about the reasoning of _why_ being perceived as the leader, or as the best tech supplier, is important.
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I thought that had more to do with the fact that if something goes horribly wrong no one will fault you for going with the market leader - where as if you took a risk on something unproven you may have also risked your job.
Yes, and the reason none will fault you is because the perception I spoke of, which is molded by marketing campaigns like we're seeing here. So I was talking about the reasoning of _why_ being perceived as the leader, or as the best tech supplier, is important.