Comment on Notes on Mixergy interview with TwitPic founder Noah EverettparentComments−jfarmer16yThe best ad network is no ad network, if you have enough aggregate demand to warrant it.−axod16yeg Employing your own ad sales staff to manage campaigns, and thus cut out the 30% or so that ad networks take?−jfarmer16yIt's not just about the cut. You can sell inventory for more than the ad networks sell it (their business is about volume and teeth whitening ads).
Comments
The best ad network is no ad network, if you have enough aggregate demand to warrant it.
eg Employing your own ad sales staff to manage campaigns, and thus cut out the 30% or so that ad networks take?
It's not just about the cut. You can sell inventory for more than the ad networks sell it (their business is about volume and teeth whitening ads).