I think this company has a HUGE growth potential. I know quite a few business men and women (especially in sales) who would pay a good amount monthly to have this as a tool at their disposal. If you need a concrete example, I'd highly recommend reading Keith Ferrazi's "Never Eat Alone", where he discusses how he manually enters all his contacts and reminders after each and every conversation to remind him to follow up and "ping" people. (Actually I'd say everyone should read that book in general)
Personal CRM is a hugely untapped market imo. CRM solutions exist in a thousand ways from salesforce and competitors, but they really don't deal with the "personal" aspect of relationships very well.
So in terms of growth I think they're fine. In terms of exits, I can't really speculate, but I think there's at least two really obvious ones (acquired by Google and integrated into Gmail / Google Apps / etc...., or acquired by salesforce or a related competitor)
I really agree with this. One of the main reason my interest was first piqued about Etacts was because of its potential to keep track of personal relationships. Obviously there's a lot of room for tools that really support the maintenance of social groups.
I'd love to have a souped up version of this that let me enter in that I met a certain friend for dinner this night or caught a movie with another on that night and helped me really stay on top of all that.
Comments
I think this company has a HUGE growth potential. I know quite a few business men and women (especially in sales) who would pay a good amount monthly to have this as a tool at their disposal. If you need a concrete example, I'd highly recommend reading Keith Ferrazi's "Never Eat Alone", where he discusses how he manually enters all his contacts and reminders after each and every conversation to remind him to follow up and "ping" people. (Actually I'd say everyone should read that book in general)
Personal CRM is a hugely untapped market imo. CRM solutions exist in a thousand ways from salesforce and competitors, but they really don't deal with the "personal" aspect of relationships very well.
So in terms of growth I think they're fine. In terms of exits, I can't really speculate, but I think there's at least two really obvious ones (acquired by Google and integrated into Gmail / Google Apps / etc...., or acquired by salesforce or a related competitor)
I really agree with this. One of the main reason my interest was first piqued about Etacts was because of its potential to keep track of personal relationships. Obviously there's a lot of room for tools that really support the maintenance of social groups.
I'd love to have a souped up version of this that let me enter in that I met a certain friend for dinner this night or caught a movie with another on that night and helped me really stay on top of all that.