"[...] it was the revolutionary concept of asking their fans to pre-order and pay for the recording costs an album some 12 months in advance of its release that hit the headlines in 2001. Astonishingly, over 12,000 of their fans pre-ordered and an additional deal was struck with EMI to market the resulting ‘Anoraknophobia’ album."
Comments
There is precedent for what you describe: prog-rock band Marillion did this in 2001: http://marillion.com/band/bio2004.htm (4th paragraph).
"[...] it was the revolutionary concept of asking their fans to pre-order and pay for the recording costs an album some 12 months in advance of its release that hit the headlines in 2001. Astonishingly, over 12,000 of their fans pre-ordered and an additional deal was struck with EMI to market the resulting ‘Anoraknophobia’ album."
Not sure if escrow was involved though.