This becomes pretty obvious when you read their blog announcing the URL/store/Nexus One carefully.
Notice that they mention the online store prior to the Nexus One:
Well, today we're pleased to announce a new way for consumers to purchase a mobile phone through a Google hosted web store. The goal of this new consumer channel is to provide an efficient way to connect Google's online users with selected Android devices. We also want to make the overall user experience simple: a simple purchasing process, simple service plans from operators, simple and worry-free delivery and start-up.
The first phone we'll be selling through this new web store is the Nexus One ... It's the first in what we expect to be a series of products which we will bring to market with our operator and hardware partners and sell through our online store.
(quoting this here because I didn't see it directly quoted in the Ars article)
Comments
This becomes pretty obvious when you read their blog announcing the URL/store/Nexus One carefully.
Notice that they mention the online store prior to the Nexus One:
Well, today we're pleased to announce a new way for consumers to purchase a mobile phone through a Google hosted web store. The goal of this new consumer channel is to provide an efficient way to connect Google's online users with selected Android devices. We also want to make the overall user experience simple: a simple purchasing process, simple service plans from operators, simple and worry-free delivery and start-up.
The first phone we'll be selling through this new web store is the Nexus One ... It's the first in what we expect to be a series of products which we will bring to market with our operator and hardware partners and sell through our online store.
(quoting this here because I didn't see it directly quoted in the Ars article)
http://googleblog.blogspot.com/2010/01/our-new-approach-to-b...