Because there are still sales organizations within these companies whose bonuses are based on driving video revenue. It takes a while for a large company to unroll those organizations/incentives/etc. As it is, the primary customers of their video products are older adults.
But long-term, video is a non-issue. If prices don't come down, the cable providers will move to a la carte. There's just too much content available online via YouTube, Netflix, etc. It will still be a product, but it will be IP-only, cheaper, and offer more granular video packages.
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Because there are still sales organizations within these companies whose bonuses are based on driving video revenue. It takes a while for a large company to unroll those organizations/incentives/etc. As it is, the primary customers of their video products are older adults.
But long-term, video is a non-issue. If prices don't come down, the cable providers will move to a la carte. There's just too much content available online via YouTube, Netflix, etc. It will still be a product, but it will be IP-only, cheaper, and offer more granular video packages.