Ask HN: What do you think of my kickstarter video?
I'm building an athletic apparel brand for men. I started working on the idea 8 months ago and am now launching the first product on kick-starter. I'm confident about the superiority of the product after getting validation from many potential customers, but I would love to get some feedback on the kickstarter video I made. Provided that I'm able to reach out to a large audience, do you think I can exceed my kickstarter goal with this video, or do you think i should make a new one at the cost of launching on kickstarter later? Thanks!
http://preview.yathletics.com
Comments
You spend too long in the beginning talking about your shirt... I have to spend the first 45 seconds before you start posing problems that I may have that buying your shirt will solve. Your video is good, and you narrating and talking is good- but having a shirt that is soft isn't a big concern for me... you hit on some great points about wearing it multiple times.. want to know why I buy smart wool socks because they tell me that my feet won't stink if I wear them a couple of times in fact as far as I am concerned it is the only reason that wool is smart- because it fixes a problem of stinky feet. Good luck!
Thank you. The silver, which breaks down the odor-causing bacteria and allows for multiple use, has consistently been voted as the most attractive feature. If I make a new video it will definitely focus more on that particular feature.
clickable - http://preview.yathletics.com