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Google analytics launches real time api

analytics.blogspot.com
7 pointshelium1 comment
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This is definitely good news, but I'm more excited/relieved that you can now query custom dimensions/metrics via API. Prior to this we were forced to run both Google Analytics and Universal Analytics in parallel. We are tracking the same exact things via customVars in GA as we are in UA using custom dimensions/metrics.

http://analytics.blogspot.com/2013/07/40-new-data-points-in-...

We plan to unwind our GA account fairly soon. Has anyone else been running GA and UA in parallel?

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