Ask HN: What's considered spam?
Hi everyone,
So I've created a landing page and in the process of building my web application for real estate agents. I'd like to speak with my customers. Am I allowed to email everyone I find on Google and gather feedback from them and eventually asking them to sign up? Would that be considered spam?
Comments
No, that should be fine. Just be realistic in your expectations for replies; you're basically cold-calling, so expect the majority of your inquiries to be ignored.
Thanks! Yeah I won't be expecting much. Although, would you happen to know the conversion rate for cold calling? What's considered a successful rate?
It depends on exactly how you're contacting them. Electronic contact with personal email addresses are more likely to get a response than generic "info" addresses, let alone "contact us" pages. That said, a 10% rate is generally considered successful.
I know that's not encouraging, but I'd say that's the ballpark for success based on my experience.
Thanks. I'll do my best.