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Apple partners with leading chumbox provider to sell ads

theverge.com
16 pointsedsimpson2 comments
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The deal doesn’t mean Apple News will soon be littered with chumboxes — those ad boxes formatted to look like news stories that you see at the bottom of articles (including at The Verge) with low-rent, often ridiculous clickbait headlines. Taboola makes those, and they apparently do quite well. But it also sells “native” ads, which are meant to blend in with surrounding content

Those are even worse!

This is hilarious. Money doesn't stink even for Apple, I guess. Although for them, this would really be a reputational hit.

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