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Netflix Is Scrambling to Learn the Ad Business It Long Disdained

wsj.com
10 pointsagonz2532 comments
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Looks like Microsoft is going to be subsidizing Netflix for a while since they have promised guaranteed revenue no matter how bad it turns out. Nice to know that by using Windows somebody else can get cheaper Netflix.

Microsoft's Bing has been an also ran next to Google not because the search results are worse but it earns pennies in advertising revenues compared to Google's dollars. On top of that they bought Xandr, AT&T's failing advertising business. What can you say? -1 + -1 = -2.

Netflix will be free? or they will keep increasing costs too?

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