What can we do to get more women into coding?

I never understand this kind of article. It's never "What can we do to get more women into collecting trash?" -- and you'll say I'm being facetious. But why not just let humans -- including women -- do what they want to do? And if this is an inherent good, why aren't we trying to get the men who aren't already into coding into coding too?

She says men often follow a linear approach of going from A to Z when solving problems, while women often start from the problem and work backwards.

I wish they had elaborated on this. Like backwards toward identifying the goal (eg, avoiding XY problems)?