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How Segment Models Growth for Two-Sided Marketplaces

segment.com
16 pointsivolo2 comments
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I hadn't run across the HBR 6-factors model for the components of a marketplace before. Really interesting stuff since it provides a framework for breaking apart your channels and distributing your team to service them.

Haha yea, that article helped us tremendously when trying to understand the important, compounding growth dynamics for this kind of business.

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